ARCHETYPE: EDITORIAL / MAGAZINE
Section order: nav → hero(editorial) → marquee strip → work/services(asymmetric rows) → about(numbered) → quote feature → cta → footer
- Nav: minimal, logo left, 2-3 links + one text link CTA (no button). Generous top padding; not sticky-frosted — let it sit on the page.
- HERO (editorial): NO side-by-side photo. A very large display headline (use --step-5 to --step-6) spanning most of the width, set in the display serif, with one word in --brand. Below it a short lead and a single inline text-link CTA with an arrow. Then a FULL-WIDTH hero image band ({{HERO_IMAGE}}, aspect-ratio:16/7, object-fit:cover) beneath the headline block. A small "Est." / location caption in the corner.
- MARQUEE: a thin horizontal strip of large faded words/offerings scrolling-feel (static is fine), separated by • dots.
- WORK/SERVICES (asymmetric rows): alternating left/right rows. Each row = a large index number (01, 02, 03) in outline/ghost type + a heading + a short paragraph + a thin rule. NOT cards. 3-4 rows.
- ABOUT (numbered): two columns — left a tall {{ABOUT_IMAGE}}, right a numbered list of 3 principles with hanging numerals.
- QUOTE FEATURE: a single large centered pull-quote in display italic, attributed, on a contrasting dark band.
- Signature moment: oversized editorial numerals and a full-bleed image band.